Xikipedia

Xikipedia (pronounced as either "cheek-ee-peedia or chick-ee-peedia") is a multilingual, web-based, free-content "pedia thingy", written collaboratively by errr... volunteers? Welcome to the world of "Xi!" (pronounced "chee").


Tuesday, January 30, 2007

Real Men of Genius

Real Men of Genius is a popular long-running humorous series of one-minute-long American radio advertisements for Bud Light beer created by copywriter Bob Winter.
Each sixty-second ad pays mock tribute to an "unsung hero" (all of whom are male).
The series began in 1999 and was originally called Real American Heroes.

The ads feature a somber-but-sarcastic announcer (Pete Stacker) and an unctuous rock singer who echoes the announcer's sentiments over schmaltzy "dramatic" piano music. The rock singer's vocals are by one-time Survivor singer David Bickler. The music is designed to spoof the 1980s power ballad and 1980s advertising.

The popularity of the series, which is seen as a parody of 1980s beer advertising (including Budweiser's own from that era), has led to many of the commercials being traded on peer to peer file sharing networks. There were a few sites on the internet that had most of the ads in MP3 format. Sometime around August 2005 the owners of these sites were sent a letter from Anheuser-Busch asking that the advertisements be removed...

But now these CLASSIC recordings can be found here for download and enjoyment: diis.net
Wikipedia's page also compiles some interesting additional info, here: Wikipedia
And Budlight's own page can be found here: Budlight

Enjoy! ;-)